Michael A. Filson

Videographer • Editor • Producer • Photographer • Digital Marketer













Michael Andrew Filson

Producer – Videographer - Editor – Digital Marketer

San Francisco, CA 94112 • • 415-994-1941


Michael Filson is an outgoing, hard working media professional who is returning from freelancing and being a stay-at-home-parent to continue his career in a full time capacity. He has recently completed a digital marketing certificate. He has a passion for cameras, storytelling, and bow ties.

Work Experience

1/2011 – Present ZCubed – Video Producer – Digital Marketer San Francisco, CA

Impact: Improve client online streaming quality resulting in 400% increase in pay Improve client results with impactful videography
Drive client satisfaction rate

  • Create high quality videos. Consult with clients

  • End to end process on projects from ideation to delivery to client

  • Write, produce, shoot, and edit videos and photograph for hire. Encode for web

  • Freelance Clients Include: Cannon Media Consulting, Daly Video Services, The RoboGames.

    Projects Include: DocuSign,, Leap Frog


4/2009 – 1/2011 NBC11 – Media Manager – San Jose, CA

Impact: Improved crew links from the field and reduce set up time for live shots. Increased tower camera weather and beauty shots by 50%.
Improved communication and cooperation between control room and field

  • Operate microwave towers, satellite dishes, and tower cameras to facilitate live broadcast

  • Connect crews in field to station using microwave towers and satellite dishes. Ingest

    incoming footage to station servers for editing and broadcast

  • Creatively use tower cameras to support traffic and weather. Operate in high

    pressure, deadline based environment with little or no tolerance for error



4/2007– 11/2008 Dow Jones Video – – – Freelance Multimedia Producer - San Francisco, CA

Impact: Improved print journalist on camera performance by 60% Increased bureau video production by 200%
Improved bureau quality by 100%

  • Produced video in support of the journalists at the Wall Street Journal and MarketWatch.

  • Operated multi-camera studio with green screen and keying.

  • Produced field stories.

  • Trained print journalists to get camera ready, friendly and comfortable.

  • Operated live studio for remote interviews.

  • Managed stock video archive

5/2006 – 4/2008 NBC11 / CNBC – Freelance News Editor / Videographer – San Jose, CA

Impact: Improved weekend editing performance reliability by 50% Contributed to a group of highly skilled, well trained professionals Became a go to person for reliability

  • Edited video for news voice overs, packages and interviews.

  • Fed material to Network and servers.

Lit, shot and edited news stories for broadcast.

5/2000 – 5/2006 “Central Valley Report”, News Program – Chief Editor – Modesto, CA

Impact: Part of a three person start up to serve an underserved community
Won Press Photographer Breaking News Award
Won public accolades from many various and diverse community groups

  • Helped create news program from ground up, including people, equipment, & workflow.

  • Shot and edited news stories for broadcast on local news channel.

  • Communicated with local community, law enforcement and government.

Equipment & Software Experience

Adobe Creative Cloud, Premiere Pro CC, Final Cut Pro, Photoshop, Avid Media Composer, News Edit, Avid Inews, Newsbrowse, & Compressor, MailChimp, Google Docs, Google Tag Manager, & Google Analytics

Formats & Cameras

ENG, EFP, HD, DSLR, HDSLR, 4K, UHD, 720P, & 1080P JVC-RM750, Panasonic GH4, Canon C100, & Panasonic HVX-200


East Bay Media Center – Berkeley, CA
California State University, East Bay – Bachelor of Arts, History
KSUH, Television News & Children’s Programming (student editor) – Hayward, CA


General Assembly - Digital Marketing Certificate


San Francisco Bay Area Press Photographers Association Spot News - 1st Place - 2004 - “Janopaul Pallet Fire”

Customer Service Award - Whole Foods Market “Cool Beans” 




Michael Filson
San Francisco, CA
(415) 994-1941


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